Sponsors

The rally receives a lot of media coverage and interest via social networks so there are some great ways in which we can work with you to gain targeted marketing initiatives for your company.
In 2010 we had 17 teams with 38 participants and still had huge media coverage.  For the 2011 rally we will have 100 teams and approximately 220 participants, but the important thing is to realise the reach of the rally and the participants.  The target audience for the rally are those that we reach via our marketing efforts.  The participants are a small number, but with the promotion they and the rally do we cover a very wide area.

The 7 days of the rally itself is only one part of the overall period in which sponsors can benefit from involvement.  Over the course of the year each team will be conducting fundraising activities that will promote the rally further, as will all of our social networks, Facebook, Twitter, Flickr etc and our own PR machine.

We can provide you with a breakdown of the media coverage we gained in the 2010 rally as well as a full sponsorship presentation.  Please contact James on (02)80601884 or 0410852199.

Media

We work with ICON International who coordinate all PR activities for the rally.  In 2010 we worked with national and international press, online, blogs, radio, TV.  Contact us for a 2010 media overview pack.

In brief we had the following media coverage breakdown:

PRINT

• 11 articles •Total circulation: 661,680

TV

• 3 news segments • Total circulation: 577,167 +

RADIO

• 9 interviews à 20 hits nationwide • Total circulation: 1,114,140 •60 broadcasts on Triple J à Total circulation: 15,000,000

WIRE SERVICE

• 2 articles

ONLINE

• 11 articles

BLOGS

• 18 entries

SHITBOX RALLY BLOG

•Total hits: 12,683

Twitter

•53 Followers

FLICKR

•Total hits: 17,307

TOM TILLEY’S TRIPLE J HOMEPAGE

•Total hits: 7,914

YouTube

• 18 videos •Total views: 8,925

Facebook Group

•182 members